Key information from the National Passenger Car Market Information Co on a daily overview of news,
automobile market this week:
8th Beijing auto show this week opened its own brand new car, gorgeous, high-end foreign brand cars have appearance. The new models against Beijing auto show fight, do not have characteristics. car show the best exhibition of independent brands, but also the technology arena. the business leaders of the characteristics of speech and Motor Show is an excellent analysis of China market opportunities.
one, new products, price scanning
1. affected by the prices of raw materials prices of the entire department JAC Pinnacle 5000.
5 1st, JAC Pinnacle full line product selling price increases end-5000 dollars. JAC solemn promise: the future focus on the one hand, optimization of product costs and reasonable effort to reduce the disadvantages resulting to a minimum, on the other hand will further continue to improve product performance, quality and service capabilities, increase spending from the fundamental those interests.
Analysis: Pinnacle brands in sales in the mid-size car is better in performance, its input larger commitment to a strong, market behavior is rational, the future will be better performance.
2. Landwind new trend across the board listing the minimum sale price 10,000 85,800 yuan.
recently launched a new Landwind Landwind cars new trend. It is reported that 14 technical improvements after the new style, across the board price cut 1 million, cost more prominent, minimum price of 85,800 yuan ..
: Landwind Fashion MPV price cuts highlight the crisis in mid-market pressures, prices have gone down effect should be better, but the next incremental difficult.
3. Chang'an midsize sedan Zhi Xiang listed for sale 7.98-11.58 million.
4 On 20 April, at the Tenth Beijing International Auto Show, Chang's own-brand midsize sedan, element; 1.6L manual comfort 83,800 yuan; 2.0L manual comfort 88,800 yuan; 2.0L manual elite 96,800 yuan; 2.0L automatic elite 106,800 yuan; 2.0L manual luxury 107,800 yuan; 2.0L Automatic Luxury 115,800 yuan ..
analysis: Changan product configuration and quality are high, coupled with higher prices, thus to enhance future sales still take certain measures. mini-car for the car companies must be cost-effective, then Hafei Saibao higher prices so far, no good performance, and drag the benefits and Hafei next step, it will strengthen the quality of products Chang and brand, to ensure the steady increase of its sales.
4. Changan Suzuki SX4 sedan Suntime listed 9.88-11.88 million words.
4 18, the new heavens and language SX4 sedan market in Beijing, launched a total of 6 models, priced at: Manual Elite 988 million, automatic elite 108,800 yuan, 108,800 yuan luxury manually, automatically Luxury 118,800 yuan, 108,800 yuan Manual Deluxe Edition sunroof, auto sunroof deluxe version of 118,800 yuan. Suntime language SX4 sedan is based on a l the concept vehicles were able to r new and improved multi-dimensional models, through the targeted level of quality improvement, to further fit the individual market has become increasingly diversified consumer demand.
Analysis: The upgrade largely configuration and appearance of the interior trim, while the price down to fine-tune the effect should be good.
5. New Cadillac CTS Price announced 36.8-54.8 million.
, Shanghai General Motors officially announced a luxury sports car brand new Cadillac CTS prices. The new Cadillac CTS, including 3. 6L Ultimate, 3. 6L Sport Edition, 2.8L and 2.8L comfortable deluxe edition of four models, priced at 54.8 million, 44.8 million yuan, 418,000 yuan and 36.8 million today in the Cadillac National Service Center was officially authorized sales sales.
Analysis: Cadillac as GM's most high-end brands, and its publicity costs often several times higher than the Buick or Chevrolet or even ten times. Cadillac into the Chinese luxury car market relatively late time, so it's competition in the luxury car market has been in a passive position, was the first to enter the Chinese market Mercedes-Benz, BMW, Lexus far behind, Shanghai GM in order to change this situation in the short term there is still considerable difficulty, CTS-made cars based on the identity of the first to enter the Chinese market, but because sales are not good, eventually forced to stop production, to import, but said this injury is a high-end collection of the brand. But even in last year's whole line in the import car market, CTS sales are also not in the greater breakthrough. CTS To be successful in sales is not achievable overnight, Shanghai GM Cadillac brand should be based on the characteristics of luxury car market segment, CTS consumer groups should be locked for senior white-collar workers, professionals, elite so, consumer groups should no longer continue to expand, blurring the brand character. For the CTS, only to do targeted marketing and publicity to the many strong competitors, occupying a place.
II , Beijing auto show quick report
1. FAW Volkswagen New Bora Beijing Auto Show world debut.
4 On 20 April, unveiled the new Bora, the new Bora German heritage of the original gene, while integration of the Chinese elements mouth shape looming in which nature itself; body smooth lines and elegant, the movement demonstrated between the Smart and the mighty lion. chrome radiator grille, huge VW Biaozhi, across the chrome bumper trim all focused on highlighting the Bora Volkswagen brand new noble and self-confidence.
Analysis: Polaris upgrading the public once again on the same stage two plots, FAW-Volkswagen's more characteristic of Germany, the future market competition will be a confirmation of the direction of product improvement.
2. Shanghai Volkswagen Lavida unveiled aspects LAVIDA.
4 On 20 April, Shanghai Volkswagen fully into the A-class car market. Shanghai Volkswagen Lavida new brand models LAVIDA debut, LAVIDA latest 1.6 Sunny L and 2.0L displacement, wheelbase 2610mm, making its interior space with plenty of money. Configuration 5-speed manual transmission and 6-speed automated manual transmission, and use of three multi-function steering wheel, electric sunroof, perforated leather seats, will be cruising speed and so on. In addition, the heated seats and cruise control functions integrated Bluetooth equipped vehicles will be equipped with the high. Phaeton-like front grille and headlamps us harmony with the style complement each other; side of the line air, hidden Smart waist; tail together with a large blade combination taillights hidden constant air wing, vaguely transmission out of its sense of movement ..
: Sunny style mass movement of air in the style of bias, the appearance of their products and configuration to a higher level, based on the quality of long-standing advantages of this product the advantages of larger, Class A mid-range position to form a new force,UGG bailey button, able to locate near the Sagitar achieved sales of more worth looking forward to the next. < br> 3. FAW B50 Pentium debut listing in the future will be the end of and the planning of its products was officially announced that by 2009 there will be 3-4 own brand products, annual sales of 10 million units. Pentium products will be divided into 3 series, 5 series,UGG boots clearance, 7 series and 9 systems and other products, such as identification to 30,50,70 and 90, , existing Pentium product changed to Construction of a comprehensive upgrade.
4. Roewe 550 world debut.
4 On 20 April, the official world debut Shanghai Automotive car Roewe 550, which is a new platform for Shanghai Automotive upload Cheng Yinglun cars in the traditional core values at the same time , to platform is impossible, this is the platform of the Rover design improvements. SAIC first to study and inherit the future talk about the new platform concept, which is more solid.
5.MG full integration into the MG Steam debut two new TF and MG3.
4 20 , MG MG for the first time a comprehensive system for integration into the new image of SAIC at the Beijing International Motor Show, SAIC chairman Hu Maoyuan and Yuejin Group Managing Director MG TF Wang Haoliang together for a long, opened in May ..
of delivery of the vehicle to the user:. Nanjing Auto and SAIC launched the formation of new differentiation strategy, SAIC development mainstream models, the development of sports and other personalized NAC of the vehicle.
6. Audi's first mid-sized luxury SUV Audi Q5 world debut.
4 19 evening, FAW - Volkswagen Automotive Co., Ltd. in Beijing together Newpoly Audi world debut of its first building a high-end medium-sized SUV - Audi Q5. Audi Q5 length of 4.63 meters, 1.88 meters wide, while the height is only 1.65 meters, set the drag as low as 0.33 was the best in its class record.
Analysis: Audi New high gold content, is the important measure for the global fight against BMW.
7. the new generation Teana Beijing Auto Show world debut in June China's listed.
4 20 May, global president of Nissan Carlos - Ghosn show World premiere of the new generation Nissan Teana. the new generation by the species displacement options. body size slightly larger than the old models, the appearance is changed. Teana is positioned as Central Stream (the backbone of the mainstream) remains to be seen, a single main product is the senior model has become a strong feature, the combination of boxing and the effect of a punch attack different, separate product and brand positioning is more difficult ..
three auto Laozongfangtan
1 . own brand new car and more emphasis on independent car prices, technical system upgrade, to the world.
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